Carol Band - words that work. Creative writing, copy-editing and imagination.
FAGE: The Greek Greek Yogurt
When FAGE, a century-old family owned business, wanted to update their appeal, they came to us for a fresh look and messaging.
TRASK: Craftsmanship Counts
Trask, makers of luxury footwear, counts on their quarterly catalog to set the theme for their social media and e-mails that keep their customers on-trend and loyal to their brand.
SOFRA: Turkish-inspired Cafe
When James Beard award-winner Ana Sortun opened her Turkish-inspired cafe, she came to us for mouth-watering graphics and tasty copy.
MEGAFOOD: Real Nutrition
Nutritional supplement manufacturer MegaFood rallied against the herbicide glyphosate with ads like this one.
NEW BALANCE: Her Style
New Balance jump started their new line of women’s athletic wear and cross-trainers with action-packed graphics and headlines.
BENCHMARK: Live Well
Senior-living experts, Benchmark, came to us for ways to reach a new generation of seniors who want to stay connected and keep looking forward.
BASS: American Heritage
The legendary Bass shoe company wanted to step into the future but still retain their status as an American icon. This brand book was their map.
HUROS: At Home Everywhere
When the client came to us with an idea for Icelandic-inspired indoor/outdoor shoes, this was how we created a voice and a look that defined the brand.
WIN: A Way Forward for Families.
When NYC's biggest network of shelters and services for women and children in need wanted to expand their reach, we responded with a fresh approach and an uplifting message..